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Home - Contact Us - Case Studies - Internet Central

Internet Central

Internet Central was founded in 1995 and was one of the first dedicated Internet Service Providers in the UK. The company, which is based in Staffordshire, specialises in providing high quality connections and hosting services at a realistic price.

Challenges

  • Customer enquiries are handled through a web based registration form. Internet Central was receiving a regular volume of dummy registrations which were wasting time and had to be cleaned from their database.
  • Non genuine registrations clogging up contact database.
  • Resulting in wasted time following up enquiries and data cleaning problems.

Solution

To use Postcode Anywhere to capture address details from the registrants postcode and to verify and capture their bank details as part of the registration process.

Business value

  • The number of non-genuine registrations has been virtually eliminated as prospects know that they have to put in real information to complete the enquiry form.
  • Data quality significantly improved.
  • Fewer rejected payments from customers.
  • Process is a lot more professional helping get confidence of potential customer.
Postcode Anywhere has helped to make our registration process a lot more professional in appearance whilst also virtually eliminating the number of non genuine registrations.